Dramatic Visual Identity & Testimonials for Business Owner Group

nawboCarol Caley & Associates developed a visual identity for the National Association of Women Business Owners, Los Angeles, and gave a new look to the organization’s publications, event branding materials, and membership brochure.

The brochure served as a model for the NAWBO national organization’s brochure, and established the use of testimonials, which highlighted the stories of individual members.

Our studio transformed a ho-hum newsletter into a dramatic magazine-style format and developed unique invitations, banners and program materials for numerous events. We also consulted on development of the NAWBO-LA website.